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For sale: MONTE-CARLO TAPIS DE JEU

MONTE-CARLO TAPIS DE JEU

Antique vintage posters from LOUPOT Charles
( 1892 - 1962 )

Asking reference: 15712
Printer, Edition, Brands, Fondeur : AGENCE FRANCAISE DE PROPAGANDE
Creation date: 1937
Size: 24.6 X 38.6 (inches) / 62.5 x 98.0 (cm)
Condition backing / Material :Linen (backed on acid-free paper and cotton canvas)
Condition: A+ ( mint perfect )
Price: 4 500.00 €
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MONTE CARLO

Artist: Charles Loupot
Title: Monte Carlo
Year: 1937
Printer / Publisher: Agence Française de Propagande, Paris
Technique: Color lithograph
Medium: Paper
Size: approx. 98 × 62.5 cm (38.6 × 24.6 in)
Signature: Signed in the plate, upper right: “Ch. Loupot 37”

Description

This striking Art Deco travel poster exemplifies Charles Loupot’s mature graphic style.
The composition is built around a bold central black-and-red rectangle, strongly evocative of luxury and gaming, bearing monumental white typography with subtle shadowing.
The turquoise background is enlivened by an elegant network of yellow geometric lines, creating a refined decorative rhythm and reinforcing the glamorous identity of Monte Carlo.

Context & Significance

Created to promote tourism in Monte Carlo, this poster belongs to the golden age of French travel advertising between the two World Wars.
Alongside Cassandre and Colin, Charles Loupot is regarded as one of the most influential figures of modern poster design.
Here, he demonstrates his mastery of typographic integration and architectural composition, achieving an image that is both highly legible and visually powerful.
This poster is today considered one of Loupot’s most iconic works in the field of luxury tourism advertising.

Condition

Very good overall condition.
Colors remain strong and vibrant.
(To be completed if necessary: minor margin wear, light creases, discreet restoration, etc.)

Reference

Printed text at lower left:
“Agence Française de Propagande – 152, Avenue des Champs-Élysées, Paris”

Keywords

Vintage poster – Art Deco – Travel – Monaco – Casino – Luxury – 1930s – French graphic design

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