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For sale: FLOUVELLA GRAND PARFUM ELEGANT SAUZE FRERES

FLOUVELLA GRAND PARFUM ELEGANT SAUZE FRERES

Antique vintage posters from METLICOVITZ Leopoldo
( 1868 - 1944 )

Asking reference: 15371
Printer, Edition, Brands, Fondeur : RICORDI MILANO
Creation date: circa-1910
Size: 32.1 X 43.7 (inches) / 81.5 x 111.0 (cm)
Condition backing / Material :Linen (backed on acid-free paper and cotton canvas)
Condition: A (very fine)
Price: 8 500.00
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Metlicovitz has produced many posters for the Sauze Frères cosmetics firm. The Flouvella perfume poster represents a woman dressed with a light veil that reveals her beauty. Other posters for Sauzé perfumes include Fleur de Mousse and Liane Fleurie.
More recent than Guerlain, the Sauzé Frères perfume factory was located inMénelotte Street in Colombes in 1913. For fifty years it produced perfumes and luxury colognes. They were the first French Perfumers to create art posters for Perfumes.

The "Frères Sauzé et Cie" house, founded by Léopold and Maurice, is said to have made its debut in Marseille in the 1820s before moving to Lyon and finally, under the name "perfumers, cosmetics, and toiletries," to Paris in 1920 at 25 rue d'Hauteville.
The Sauzé Brothers were the first French perfumers to create "artistic" posters for perfumery.

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