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For sale: MUCHA BLEU DESCHAMPS

MUCHA BLEU DESCHAMPS

Enamel sign - painted sign from MUCHA Alphonse
( 1860 - 1839 )

Asking reference: 12279
Printer, Edition, Brands, Fondeur : CHAMPENOIS
Creation date: 1900
Size: 14 X 10 (inches) / 35.5 x 25.5 (cm)
Condition backing / Material :Metal
Condition: B ( average )
Price: 2 450.00

Bleu Deschamps.
This is the first of two bluing posters meant for store display, as is evident from the words- En Vente Ici-On Sale Here in the design.

It shows a lady at a washtub, evidently satisfied with the results. The heraldic crests at top have the initials DF for Mr. Freund-Deschamps, the manufacturer. A bluing was an essential laundry product in the days when natural cotton and linen were the predominant clothing materials. Both have a tendency to turn yellow during washing, which may be counteracted if a preparation of blue dyes is mixed into the water. The need for bluing was gradually eliminated with the introduction of the necessary chemical agents into detergents, and with the advent of color-fast fabrics.

This is a rare metal enamel variant.

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