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For sale: LAUTREC  JANE AVRIL  JARDIN DE PARIS  LES MAITRES DE L'AFFICHE PL.110

LAUTREC JANE AVRIL JARDIN DE PARIS LES MAITRES DE L'AFFICHE PL.110

Les maitres de l'affiche from TOULOUSE LAUTREC Henri
( 1864 - 1901 )

Asking reference: 12567
Printer, Edition, Brands, Fondeur : CHAIX
Creation date: 1896
Size: 11.6 X 15.8 (inches) / 29.5 x 40.0 (cm)
Condition backing / Material :Paper (not mounted)
Condition: A+ ( mint perfect )
Price: 2 450.00

Les Maîtres de l'affiche is a French monthly illustrated publication, published between December 1895 and November 1900. Its full title is Les Maîtres de l'affiche: a monthly publication containing reproductions of the most beautiful illustrated posters of great artists, French and foreign, published by L'Imprimerie Chaix, Paris.

The original idea came from Jules Chéret, then artistic director of Chaix, a printing house located at 20 rue Bergère.
Each issue includes four posters reproduced in bell format and chromolithography. Each print includes an authentication dry stamp. The selling price per issue is 2.50 francs, the subscription is 27 francs, there is a deluxe edition on Japan printed at 100 copies sold 80 francs for 12 issues.


In January 1897, a first volume containing all the posters published the previous year was offered for sale, preceded by an introduction by Roger Marx, in an album format bound by Jean Engel after the design by Paul Berthon. There were a total of five volumes up to January 1901, for a total of 256 posters for 97 artists. Each volume was accompanied by two drawings specially designed by an artist and reproduced using the chromolithographic process.

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